User Tools
benefits_statement
Primacy, top importance
Urgency, time-sensitive
Certainty, high probability target will receive and read
Persistence, history recorded
Efficiency, APs, low cost, reduced time
Quantity, broadcast/narrowcast
Shareability, in CRM db everyone can see
Security, I know only the holder of that cell phone will see my message
benefits_statement.txt · Last modified: 2014/07/28 13:40 (external edit)
Except where otherwise noted, content on this wiki is licensed under the following license: CC Attribution-Share Alike 3.0 Unported
